{"id":2629,"date":"2025-03-07T10:51:42","date_gmt":"2025-03-07T10:51:42","guid":{"rendered":"http:\/\/valeriagulizia.com\/inno\/?p=2629"},"modified":"2025-03-11T14:19:00","modified_gmt":"2025-03-11T14:19:00","slug":"hellmanns","status":"publish","type":"post","link":"https:\/\/valeriagulizia.com\/test-inno\/hellmanns\/","title":{"rendered":"Hellmann\u2019s"},"content":{"rendered":"\t\t
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Hellmann\u2019s - When Sally Met Hellmann\u2019s<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Creative Highlight | Super Bowl LIX Ad Trends<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Hellmann\u2019s took a humorous approach by parodying one of the most iconic scenes in film history. Celebrating the 35th<\/span> anniversary of the beloved romantic comedy \u201cWhen Harry Met Sally\u2026\u201d, the brand recreated its legendary \u201cfake orgasm\u201d scene set against at a restaurant. For the Super Bowl, the ad brings Sally (Meg Ryan) and Harry (Billy Crystal) back to New York\u2019s Katz\u2019s Delicatessen. However, this time, there\u2019s a twist\u2014Sally isn\u2019t faking her excitement; she\u2019s genuinely satisfied\u2014thanks to Hellmann\u2019s mayo. In the 1989 film, an older woman famously delivers the line, \u201cI\u2019ll have what she\u2019s having.\u201d In Hellmann\u2019s version, the moment is reimagined with a young lady (Sydney Sweeney), stepping in to say the line. Unlike Ram Trucks, which completely reimagined a well-known story, Hellmann\u2019s took a more subtle approach, offering a clever twist on a familiar movie scene. The ad successfully evokes nostalgia for audiences who grew up with the film, while sparking curiosity among younger viewers drawn in by Sydney Sweeney\u2019s star power.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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When Sally Met Hellmann\u2019s<\/p>\n","protected":false},"author":1,"featured_media":2631,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"footnotes":""},"categories":[25,24],"tags":[],"class_list":["post-2629","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creative-highlight-march-2025","category-march-2025"],"_links":{"self":[{"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/posts\/2629","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/comments?post=2629"}],"version-history":[{"count":18,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/posts\/2629\/revisions"}],"predecessor-version":[{"id":2923,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/posts\/2629\/revisions\/2923"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/media\/2631"}],"wp:attachment":[{"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/media?parent=2629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/categories?post=2629"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/valeriagulizia.com\/test-inno\/wp-json\/wp\/v2\/tags?post=2629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}